California Privacy Policy

Last Modified: May 2020

Privacy Notice for California Residents

This Privacy Notice for California Residents supplements the information contained in Traina® Foods’ General Privacy Policy and applies solely to residents of the State of California (“consumers” or “you”). Traina® Foods has adopted this notice to comply with the California Consumer Privacy Act of 2018 (CCPA) and any terms defined in the CCPA have the same meaning when used in this Notice.

Please note that this Notice does not apply to employment-related personal information collected from California-based employees, job applicants, contractors, or similar individuals.


Information We Collect

At times we collect personal information from consumers. Personal information is information that identifies, relates to, describes, references, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer, household, or device. Personal information does not include: (1) Publicly available information from government records, or (2) Deidentified or aggregated consumer information.

Personal information can be broken down into 11 different types. The following table shows which types of personal information we have collected from consumers in the past twelve (12) months:

A. Identifiers. A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, driver’s license number, passport number, or other similar identifiers. YES
B. Personal information categories listed in the California Consumer Records statute (Cal. Civ. code § 1798.80(e)). A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Some personal information in this category may overlap with other categories. YES
C. Protected classification characteristics under California or federal law. Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information). NO
D. Commercial information. Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. YES
E. Biometric information. Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or Other physical patterns, and sleep, health, or exercise data. NO
F. Internet or other similar network activity. Browsing history, search history, information On a consumer’s interaction with a website, application, or advertisement. YES
G. Geolocation data. Physical location or movements YES
H. Sensory data. Audio, electronic, visual, thermal, olfactory , or similar information. NO
l. Professional or employment-related information. Current or past job history or performance evaluations. NO
J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. part 99)). Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records. NO
K. Inferences drawn from other personal information. profile reflecting a person’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. No

We obtain the categories of information listed above from the following sources:​

  1. Information you provide us. For example, forms you complete or products and services you purchase.
  2. Automatic data collection. For example, observing details of your visits to our website, details regarding general geographic location, and information about your computer, internet connection, operating system or browser type.


Use of Personal Information

We may use or disclose the personal information we collect for one or more of the following purposes:

  • To process and/or fulfill your order. This includes but is not limited to processing payments, shipping products, responding to inquiries, etc.
  • To create, maintain, and secure your account with us if you choose to create an account, and to provide you with notices about your account.
  • To provide you with support or information that you request from us, and respond to your questions, comments or to investigate and address your complaints.
  • To notify you of products and promotions that may be of interest of you if you subscribe to our email list.
  • For data analysis regarding the locations of our website users.
  • To comply with applicable law, court order, or governmental regulations.
  • To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
  • To evaluate or conduct a merger, restructuring, reorganization or other sale or transfer of some or all of our assets should such an event occur.


We will not collect additional categories of personal information or use the personal information we collected for materially different, unrelated, or incompatible purposes without providing you notice.


Sharing Personal Information


Sharing Personal Information for Business Purposes
We may disclose your personal information to a third party for business purposes only.

In the preceding twelve (12) months, we have disclosed the following categories of information for business purposes:

  • Category A: Identifiers.
  • Category B: California Customer Records personal information categories.
  • Category F: Internet or other similar network activity.
  • Category G: Geolocation data.


We disclosed your personal information with the following categories of third parties:


Service providers
These providers include but are not limited to:

  • Companies who provide shipping and delivery services.
  • Companies who run credit card payments. When you enter your payment information into our website the information goes directly to the payment portal. We are never directly in possession of your payment information.


Data aggregators
These are companies who compile date from our website and can provide us information such as the number of people who visit our website, if the visitors are returning or new, the geographic locations where the majority of people visit our website, etc. The information we receive in this regard does not directly identify any one individual.


Sales of Personal Information
In the preceding twelve (12) months, we have not sold personal information.


Your Rights

The CCPA provides consumers who are California residents with specific rights regarding their personal information. This section describes your CCPA rights and explains how to exercise those rights.


Right to Request Access
You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months. You can make this request no more than twice in a twelve (12) month period. Once we receive and confirm your verifiable consumer request, we will disclose to you:

  • The categories of personal information we collected about you.
  • The categories of sources for the personal information we collected about you.
  • Our business or commercial purpose for collecting or selling that personal information.
  • The categories of third parties with whom we share that personal information.
  • The specific pieces of personal information we collected about you (data portability request)
  • If we sold or disclosed your personal information for a business purpose, you will receive a list identifying the disclosure, the category of information disclosed and the category of each recipient of the information.


Right to Request Deletion
You have the right to request that we delete any of your personal information that we collected from you, subject to certain exceptions.

We may deny your deletion request if retaining the information is necessary for us or our service provider(s) to:

  1. Complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, fulfill the terms of a written warranty or product recall conducted in accordance with federal law, or otherwise perform our contract with you.
  2. Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
  3. Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law.
  4. Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.).
  5. Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement, if you previously provided informed consent.
  6. Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us.
  7. Comply with a legal obligation.
  8. Make other internal and lawful uses of the information that are compatible with the context in which you provided it.


Right to Opt-Out of Personal Information Sales
The CCPA gives you the right to direct us not to sell your personal information at any time (the “right to opt-out”). However, we do not sell the personal information of our consumers so you will not need to exercise this right to ensure that your personal information is not sold by us.


How to Exercise Your Rights


Making Access and Deletion Requests
To make a request to access your information or to request that we delete your information please contact us by either:


Toll Free Phone:   1-866-470-0358


Only you, or someone legally authorized to act on your behalf, may make a request related to your information. You may make a request on behalf of your minor child.


When making your request you must:

  • Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information, or you are authorized to collect information on that person’s behalf. To verify your request you may be asked to provide a copy of your driver’s license or other government issued identification card, and valid documentation of your right to request information on another’s behalf if you are not the person about whom the information was collected.
  • Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.


Please note that we cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you.



We will not discriminate against you for exercising any of your rights under the CCPA. For example, we will not do any of the following:

  • Deny you goods or services.
  • Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
  • Provide you a different level or quality of goods or services.
  • Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.


Changes to Our Privacy Notice
We reserve the right to amend this privacy notice at our discretion and at any time. When we make changes to this privacy notice, we will post the updated notice here and update the notice’s last modified date. Your continued use of our website following the posting of changes constitutes your acceptance of such changes.


Contact Information
If you have any questions or comments about this notice, the ways in which Traina® Foods collects and uses your information, your choices and rights regarding such use, or wish to exercise your rights under California law, please do not hesitate to contact us at:


Toll Free Phone:  1-866-470-0358
Traina® Foods
Attn: Customer Care Service
PO Box 157
Patterson, California

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